Poor targeting
Reach customers with the right intent.
Infogold services
Spend with a purpose. Reach people who are looking.
We plan and manage focused advertising campaigns designed to put your business in front of relevant audiences.
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Sound familiar?
Start with the problem
Budget uncertainty
Choose a sensible starting spend.
Weak enquiries
Align the message with your offer.
No clear direction
Review performance and improve decisions.
What we can do
Practical help that fits your business.
You don't need to know every tool or channel. We help you choose what makes sense and focus on getting the basics right.
- Google Search campaigns
- Meta Facebook and Instagram ads
- Keyword and audience research
- Ad copy and creative direction
- Landing page recommendations
- Reporting and ongoing optimisation
A few practical answers
Will Google Ads work for every business?
Not always. We first consider what customers search for, your offer, location, budget and how enquiries will be handled.
How do we know whether advertising is useful?
We look beyond clicks to practical outcomes such as relevant enquiries and the cost of generating them, where tracking is available.
How much should we spend on Google Ads?
The right budget depends on your services, location, competition and goals. We discuss a realistic test budget before recommending a campaign.
Can you improve a campaign we already run?
Yes. We can review search terms, targeting, advert messaging, landing pages and conversion tracking to identify where the current campaign may be wasting spend.
Do we need a website before running Google Ads?
You need a relevant place for people to take action. That might be a suitable existing website page or a focused landing page with a clear enquiry option.
Let's discuss your situation.
We'll start with your business problem, not a predefined sales pitch.